BrokAIr Reviews

UOB-Kay Hian Review

"UOB-Kay Hian stands out from the crowd of online brokerages with its innovative trading platform, but its high commissions and fees are cause for concern." Is UOB-Kay Hian worth the extra cost?

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UOB-Kay Hian Overview

UOB-Kay Hian is an online brokerage based in Singapore and founded in 1977. It has grown to become one of the country’s largest securities firms, providing access to global financial markets for individuals and institutions. UOB-Kay Hian is a wholly-owned subsidiary of United Overseas Bank (UOB). The firm is regulated by the Monetary Authority of Singapore (MAS) and licensed under the Securities and Futures Act (SFA).

Top Pros and Cons


UOB-Kay Hian was founded in 1977 by Lee Kay Hian and his son, Lee Suan Hiang. Since then, the company has expanded to become one of the leading securities firms in Singapore.

Public Opinion of UOB-Kay Hian

The public opinion of UOB-Kay Hian is generally positive. The firm is well-regarded for its competitive trading fees, wide range of tradable assets, and strong customer support. However, some customers have complained about the relatively high account opening fees and the lack of research tools and educational materials.

News Events Around UOB-Kay Hian

In 2018, UOB-Kay Hian became the first Singaporean brokerage to offer direct market access (DMA) on the Hong Kong Stock Exchange. In 2020, the firm partnered with Nomura to launch a digital wealth management platform in Singapore. In 2021, UOB-Kay Hian was named “Best Online Brokerage” in Singapore by Global Banking & Finance Review.