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ICICI Direct Review

ICICI Direct has been found to be one of the most expensive online brokerages to use, despite offering a wide range of features. How can they justify charging so much for their services?

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Overview of ICICI Direct

ICICI Direct is an online trading platform owned by ICICI Bank, one of India's largest private sector banks. The platform offers a wide range of services that include trading in equity, derivatives, currencies, commodities and mutual funds. It also provides research-based advisory services such as stock tips, technical analysis, portfolio building and more. ICICI Direct was founded in 2000 and is one of the oldest online trading platforms in India.

Pros of ICICI Direct

Cons of ICICI Direct

Public Opinion of ICICI Direct

The overall public opinion of ICICI Direct is generally positive. Customers appreciate its wide range of services and low brokerage charges. However, some customers are not happy with the limited features offered by the platform and the lack of a dedicated mobile app. Most customers feel that the platform is reliable and secure to use.

Founders of ICICI Direct

ICICI Direct was founded in 2000 by ICICI Bank. The bank is one of India's largest private sector banks with over 5,000 branches across the country. It offers a wide range of banking products and services from retail banking to corporate banking.

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